雀巢健康兒童計劃：為孩子邁向更好營養的道路
雀巢香港於 2017 年推出了雀巢健康兒童計劃。 在這次採訪中，雀巢香港有限公司總經理鍾美玲解釋了為什麼以及如何開展一項全球計劃，幫助兒童過上更健康的生活，同時為企業創造價值。
Corporate Purpose and the Great Reset
During the early months of the global pandemic, we frequently heard and used the expression “in a post-COVID-19 world” when thinking about the future. Now, after four months of sheltering in place and no clear path to a new “normal,” we’re beginning to hear the phrase “life in a COVID-19 world.”
5 Ways to Extend COVID-19 Business Changes for Social Impact
As the world has learned to cope with the pandemic and started to look ahead to long-term recovery, we all keep hearing about the need to “build back better”, increase resilience and not go back to the way things were. Easy to say, but what exactly does that look like? How do we truly transition to rebuilding a “new economy” that is more inclusive and sustainable, using what we have learned in the past few months?
Where Profit Meets Purpose: The Shared Value Proposition
The world is changing at a staggering pace and in order to keep up, businesses must adapt. But isn’t that what business does best - adapt? At least the successful ones: they innovate to stay relevant and ahead of the competition. So why does it seem so difficult for the private sector to adapt to the change this time?