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Global Health Crisis has Prompted Consumers to Reconsider What is Important to Them

Global Health Crisis has Prompted Consumers to Reconsider What is Important to Them

Over 90 percent of consumers say it is important for companies to show they are committed to doing the right thing, according to a recent seven-market study by FleishmanHillard’s TRUE Global Intelligence practice. The report, COVID-19 Mindset: The Collision of Issues, analyses the inflection points taking place around the world as consumers’ thoughts and approaches to their health and finances shift, and expectations of their government, community, employers and each other change.

Corporate Purpose and the Great Reset

Corporate Purpose and the Great Reset

During the early months of the global pandemic, we frequently heard and used the expression “in a post-COVID-19 world” when thinking about the future. Now, after four months of sheltering in place and no clear path to a new “normal,” we’re beginning to hear the phrase “life in a COVID-19 world.”

5 Ways to Extend COVID-19 Business Changes for Social Impact

5 Ways to Extend COVID-19 Business Changes for Social Impact

As the world has learned to cope with the pandemic and started to look ahead to long-term recovery, we all keep hearing about the need to “build back better”, increase resilience and not go back to the way things were. Easy to say, but what exactly does that look like? How do we truly transition to rebuilding a “new economy” that is more inclusive and sustainable, using what we have learned in the past few months?

Shared Value in the context of Covid-19

Shared Value in the context of Covid-19

The Covid-19 outbreak has triggered inspiring reactions from the private sector to support communities with philanthropy and Corporate Social Responsibility initiatives. The question is how do we maintain this momentum on the medium and long term with Shared Value?

Fuelling Shared Value: The Power of People

Fuelling Shared Value: The Power of People

As a purpose practitioner for eight years and a purpose ambassador for decades, I was thrilled to hear, back in December 2017, that Shared Value Initiative Hong Kong would create a platform to build this compelling global movement right here in Asia, where leaders and their teams are creating Shared Value and influencing the business world to be a force for good.

Everyone can contribute to solving our world’s grand challenges, and this could be one of the biggest opportunities of our time – for individuals, for business, and for the benefit of all people around the globe.